Project
Coolivery


Brand Design
Brand Design
System Building
Design system for Coolivery would streamline the design and development process, maintain brand consistency, and enhance the user experience by providing a cohesive, polished, and intuitive interface across all digital platforms.
Deliverables
001
Logo System
Artem Programming Agency
002
Typographic System
Type library and scale
003
Brand Application
How to use your brand’s visual and verbal identity across all marketing materials
Identify Stakeholder Ideas and Needs

A New Identity.
An Updated
Visual Language

Visual Identity
Defines the brand’s look and feel, including logo, color palette, typography, and iconography, ensuring a cohesive and recognizable brand presence.
Logo System
We updated the logo system and the typographic scale for a more unified design language.
Logotype
Logo Mark
Display 4
Poppins
Bold
130px
/
150px
Don
Display 5
Poppins
Bold
110px
/
120px
Donec et
Display 6
Poppins
Bold
90px
/
94px
Donec et
Brand Application...
Website
The Coolivery design system is a comprehensive set of guidelines and components that ensure a cohesive and intuitive user experience across the Coolivery website. It includes the following key elements.


Application
The Coolivery application is a mobile and web app designed to provide users with a seamless and enjoyable meal kit ordering experience. The design focuses on intuitive navigation, quick access to essential features, and a visually appealing interface that enhances user engagement.
Delivery Vehicles Branding
By utilizing consistent and appealing design elements on delivery vehicles, Coolivery enhances its visibility, builds trust, and strengthens its brand image. This strategic use of branding not only ensures that Coolivery is easily recognizable but also adds significant value by projecting professionalism and reliability, ultimately leading to increased customer loyalty and market presence.


Stationary
The Coolivery design system is applied to stationery to ensure brand consistency and professionalism. This includes incorporating the brand's logo, colour palette, and typography across all stationery items such as letterheads, business cards, envelopes, and notepads.
Wardrobe
The Coolivery design system is applied to wardrobe items to create a cohesive and stylish brand presence. This includes incorporating the brand's logo, color palette, and typography on clothing items such as uniforms, T-shirts, hats, and jackets. By ensuring consistency in design, the wardrobe items not only promote brand recognition but also convey a professional and polished image to both employees and customers.


(345) 067-789
Kaća Petrović
CFO
kaca@coolivery.com
www.coolivery.com
Business Card
Incorporating the Coolivery brand on a business card can add significant value: Brand Recognition, Memorability, Professionalism, Trust and Familiarity, Differentiation. Ensured the brand elements arealigned with Coolivery’s overall identity.
Thank you
Project
Coolivery


Brand Design
Brand Design
System Building
Design system for Coolivery would streamline the design and development process, maintain brand consistency, and enhance the user experience by providing a cohesive, polished, and intuitive interface across all digital platforms.
Deliverables
001
Logo System
Artem Programming Agency
002
Typographic System
Type library and scale
003
Brand Application
How to use your brand’s visual and verbal identity across all marketing materials
Identify Stakeholder Ideas and Needs

A New Identity.
An Updated
Visual Language

Visual Identity
Defines the brand’s look and feel, including logo, color palette, typography, and iconography, ensuring a cohesive and recognizable brand presence.
Logo System
We updated the logo system and the typographic scale for a more unified design language.
Logotype
Logo Mark
Display 4
Poppins
Bold
130px
/
150px
Donec et odio pellentesque diam volutpat commodo.
Display 5
Poppins
Bold
110px
/
120px
Donec et odio pellentesque diam volutpat commodo.
Display 6
Poppins
Bold
90px
/
94px
Donec et odio pellentesque diam volutpat commodo.
Brand Application...
Website
The Coolivery design system is a comprehensive set of guidelines and components that ensure a cohesive and intuitive user experience across the Coolivery website. It includes the following key elements.


Application
The Coolivery application is a mobile and web app designed to provide users with a seamless and enjoyable meal kit ordering experience. The design focuses on intuitive navigation, quick access to essential features, and a visually appealing interface that enhances user engagement.
Delivery Vehicles Branding
By utilizing consistent and appealing design elements on delivery vehicles, Coolivery enhances its visibility, builds trust, and strengthens its brand image. This strategic use of branding not only ensures that Coolivery is easily recognizable but also adds significant value by projecting professionalism and reliability, ultimately leading to increased customer loyalty and market presence.


Stationary
The Coolivery design system is applied to stationery to ensure brand consistency and professionalism. This includes incorporating the brand's logo, colour palette, and typography across all stationery items such as letterheads, business cards, envelopes, and notepads.
Wardrobe
The Coolivery design system is applied to wardrobe items to create a cohesive and stylish brand presence. This includes incorporating the brand's logo, color palette, and typography on clothing items such as uniforms, T-shirts, hats, and jackets. By ensuring consistency in design, the wardrobe items not only promote brand recognition but also convey a professional and polished image to both employees and customers.


(345) 067-789
Kaća Petrović
CFO
kaca@coolivery.com
www.coolivery.com
Business Card
Incorporating the Coolivery brand on a business card can add significant value: Brand Recognition, Memorability, Professionalism, Trust and Familiarity, Differentiation. Ensured the brand elements arealigned with Coolivery’s overall identity.
Thank you


Project
Coolivery


Brand Design
Brand Design
System Building
Design system for Coolivery would streamline the design and development process, maintain brand consistency, and enhance the user experience by providing a cohesive, polished, and intuitive interface across all digital platforms.
Deliverables
001
Logo System
Artem Programming Agency
002
Typographic System
Type library and scale
003
Brand Application
How to use your brand’s visual and verbal identity across all marketing materials
Identify Stakeholder Ideas and Needs

A New Identity.
An Updated
Visual Language

Visual Identity
Defines the brand’s look and feel, including logo, color palette, typography, and iconography, ensuring a cohesive and recognizable brand presence.
Logo System
We updated the logo system and the typographic scale for a more unified design language.
Logotype
Logo Mark
Display 4
Poppins
Bold
130px
/
150px
Donec et odio pellentesque diam volutpat commodo.
Display 5
Poppins
Bold
110px
/
120px
Donec et odio pellentesque diam volutpat commodo.
Display 6
Poppins
Bold
90px
/
94px
Donec et odio pellentesque diam volutpat commodo.
Brand Application...
Website
The Coolivery design system is a comprehensive set of guidelines and components that ensure a cohesive and intuitive user experience across the Coolivery website. It includes the following key elements.


Application
The Coolivery application is a mobile and web app designed to provide users with a seamless and enjoyable meal kit ordering experience. The design focuses on intuitive navigation, quick access to essential features, and a visually appealing interface that enhances user engagement.
Delivery Vehicles Branding
By utilizing consistent and appealing design elements on delivery vehicles, Coolivery enhances its visibility, builds trust, and strengthens its brand image. This strategic use of branding not only ensures that Coolivery is easily recognizable but also adds significant value by projecting professionalism and reliability, ultimately leading to increased customer loyalty and market presence.


Stationary
The Coolivery design system is applied to stationery to ensure brand consistency and professionalism. This includes incorporating the brand's logo, colour palette, and typography across all stationery items such as letterheads, business cards, envelopes, and notepads.
Wardrobe
The Coolivery design system is applied to wardrobe items to create a cohesive and stylish brand presence. This includes incorporating the brand's logo, color palette, and typography on clothing items such as uniforms, T-shirts, hats, and jackets. By ensuring consistency in design, the wardrobe items not only promote brand recognition but also convey a professional and polished image to both employees and customers.


(345) 067-789
Kaća Petrović
CFO
kaca@coolivery.com
www.coolivery.com
Business Card
Incorporating the Coolivery brand on a business card can add significant value: Brand Recognition, Memorability, Professionalism, Trust and Familiarity, Differentiation. Ensured the brand elements arealigned with Coolivery’s overall identity.
Thank you